Websites

Frively graphic with Honeys and Timba salon homepages and stats: 6x Google visits, 86% cited by Google AI, speed score 94

We compared 50 salon websites. Here's what actually gets found on Google

We compared 28 Frively salon websites with 22 independent salon sites on Google rankings, AI Overview citations and site speed. The gap was bigger than expected.

Workshop owner in an apron holding a tablet, with staff working behind him

Small and Local Businesses · 3 min

How to get more customers for a local service business

Google search result with its meta description colour-coded into target keyword, reason to pick you and call to action.

SEO · 2 min

What is a meta description (and why it matters)?

Schema markup code snippet feeding a Google search result showing star rating, opening hours and prices.

SEO · 3 min

What is schema markup (and why it matters for local SEO)?

Customer smiling at her phone, with the question "How fast should you reply to enquiries?" and a 5 minute, 1 hour, 1 day timeline.

Small and Local Businesses · 3 min

How fast should you reply to a new enquiry?

Confident business owner beside the question "How many pages should a website have?" and the one page, one keyword rule.

Websites · 3 min

How many pages should a small business website have?

Website service cards for central heating, power flushing, and radiator installation with photos and call buttons

Small and Local Businesses · 3 min

How to attract new customers to your local business

Small business owner considering whether she needs a website, beside the question "Do I need a website?"

Small and Local Businesses · 3 min

Do I need a website for my business?

Four-panel infographic explaining how to write alt text with example phrases, search result, and read-aloud

SEO · 3 min

What is alt text (and why every image needs it)

Infographic showing four mobile mockups for on-page SEO: title/meta, H1/headings, named images, and links

SEO · 3 min

The on-page SEO checklist every local business should follow

Two search-result cards side-by-side: plain listing (left) and enhanced listing (right) with stars, rating, address, and action buttons

SEO · 3 min

What is structured data (and why your website needs it)